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Charts from Issue 01 · October 2026, free to post with a link back. Add your partner link (whattobuildnow.com/?ref=YOURCODE) and say that it is an affiliate link.

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Business buyers pay 4.3x more. Median revenue per subscriber per month, by who the product is for. Chart from What to Build Now, October 2026.

Same amount of work, very different money. B2B products earn $57 per subscriber per month at the median, consumer products $13. From 1,500+ small internet businesses with verified revenue.

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Higher entry price, more winners. Share earning $10k+ a month, by price of the cheapest paid plan. Chart from What to Build Now, October 2026.

Of products whose cheapest plan costs under $20, about 11%-14% have passed $10k a month. At $100+ it's 42%. And the pricier ones don't grow slower.

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AI: the biggest category, not the best-paying. Share earning $10k+ a month, the largest categories. Chart from What to Build Now, October 2026.

About 23% of small software businesses are AI products, but only 21% of them earn $10k+ a month, against 27% overall. Being AI is no longer the edge. Solving one job for one buyer is.

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Free trial beats free plan. Median 30-day revenue growth of websites with and without each feature. Chart from What to Build Now, October 2026.

We read 889 startup websites. Those with a free trial grew 12% in 30 days at the median, those without 5%. A free plan and lifetime deals went the other way. Correlation, not cause, but a strong hint.

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“Book a demo” sites earn 1.7x more. Median monthly revenue, websites with and without a demo call. Chart from What to Build Now, October 2026.

Websites that offer a demo call earn about 1.7x the median revenue of those that don't, and grow about twice as fast. Buyers who talk to a person pay more.

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Where money and momentum meet. Each bubble is a category: revenue per subscriber vs 30-day growth. Chart from What to Build Now, October 2026.

Tools for people who sell (marketing, sales, e-commerce, analytics) sit in the corner that pays well and grows. Mobile apps earn little per subscriber and grow slower. From 1,500+ small internet businesses with verified revenue.

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